Coaching for Enterprise Sales & GTM Strategy.
One workshop won’t change your sales team.
Workshops can spark ideas—but real, lasting change comes from sustained practice and reinforcement.
That’s why I take a different approach. My 2+ month engagements are designed to hardwire better habits, strengthen systems, and elevate how your team thinks and sells. This kind of support is especially critical during periods of hypergrowth or when a key leader is absent—times when teams need clarity, confidence, and momentum the most.
Let’s make change that sticks.
Performance Coaching
Executive Coaching
Support for executives who interact with customers but lack sales backgrounds. Learn to amplify unique expertise into strategic value for sales conversations. We'll work together to help you transform into a visionary thought partner who advances customer relationships.
Key Focus Areas:
- Effective communication strategies
- Understanding customer needs
- Building meaningful business relationships
- Translating technical or operational expertise into customer value
Sales Leader Coaching
Strategic coaching for sales, SE, and CS leadership. Tailored approach to address specific team challenges and growth opportunities.
Key Focus Areas:
- Advanced leadership techniques
- Performance management
- Strategic account development
- Building high-performing sales cultures
Sales Team Coaching
Comprehensive coaching solutions for sales professionals at all levels. Tailored approach to address specific team challenges and growth opportunities.
Coaching Formats:
- Individual 1:1 Coaching
- Group Coaching Sessions
- Team Performance Optimization
Coaching During Leadership Absence
I aim to provide an extra layer of support while key leaders are on parental leave, bereavement leave, medical leave, or during time of transition. Inspired to the address the challenges I faced while I was on parental leave as a Sales Leader.
Key Focus Areas:
- Interim team coaching
- Maintaining team momentum, morale, and engagement
- Providing strategic guidance during leadership gaps
- Ensuring continuity and performance stability
Proven Confidence
What Others Have to Say
Julia transformed my team's approach to enterprise negotiations. "Mind blowing" and "the best negotiation coaching I've ever gotten" was some of the team's feedback.
- Rod Jahromi, Head of Indirect Procurement, Exxon Mobil
Julia was skilled at quickly digesting the context I provided in order to help me navigate through the most salient problem, brainstorming solutions, and keeping an action oriented and practical mindset to help me move forward. She draws from a wealth of experience in revenue strategy and strategic planning. I'd recommend her as a thought partner to anyone working through tough challenges in growing their sales and partnerships teams.
- A.A., VP of Growth and Partnerships
Julia transformed my mindset as a seller. Through intensive deal simulations, she taught me how to finesse every conversation into deal momentum. We worked on executive business case development, multi-threaded stakeholder mapping, navigating complex procurement, and aligning solutions to C-suite initiatives. Working with Julia is the best career investment I've made.
- Benjamin Mendenhall, Enterprise Account Executive